- Media channels analysis
- Competitor's media investments analysis
- Current media investments effectiveness analysis
- Media sponsorship propositions eveluation
- Setting media objectives
- Setting media investments principles
- Media channels selection
- Evaluation & argumentation of media budget
- Media split development
- Detailed media plans development
- Setting & development of media efficiency evaluation scale
- Setting efficient-in-time media plan correction scheme
- Determining the most optimal media buying conditions
- Media buying negotiations
- Placement coordination and follow-up
- Post-Buy reporting
- Educational media trainings for marketing departments of Clients
- Evaluation and selection of sponsorship packages, development of the most effective sponsorship package
- Development of Ambient Media strategic integration